by Mike Simmons | Feb 1, 2018 | CMO, CRM, Entrepreneur, Market Trends, Small Business Owners, The WIMS Guide, WIMS, Zoho, Zoho
Forget what you think you know about CRM programs. It’s time for you to rethink the entire idea that you’ve been holding onto for years now. You know, that they’re too expensive, too complicated, and not useful enough to justify tackling those challenges. It’s just...
by Mike Simmons | Nov 2, 2017 | CRM, Entrepreneur, Outsourced CMO, Salesforce, Small Business Owners, Technology, The WIMS Guide, WIMS, WIMSisms, Young Professional, Zoho
I’ve been harping on the importance of CRM programs for about a decade now (here’s the last time), yet it still hasn’t caught on the way it should. This is the year that changes. Like with most technology, competition, economies of scale, and innovation have driven...