CRM Revisited (Again): It Should be Your #1 2018 Priority
I’ve been harping on the importance of CRM programs for about a decade now (here’s the last time), yet it still hasn’t caught on the way it should. This is the year that changes. Like with most technology, competition, economies of scale, and innovation have driven...
The New WIMS Inc: Putting In-House Marketing Departments on Notice
The New WIMS Inc: Putting In-House Marketing Departments on Notice
Cut Your Teeth
Little did I know when I first heard this rather graphic and cringe-worthy phrase how literal it could be. Somehow out of nowhere I fainted, falling face first into his granite sink and literally cut my tooth in half, while chipping several others, and bit through my lip. To add insult to injury my limp body subsequently collapsed into a kitty litter box…
CRM Revisited: It Should be Your #1 Priority Heading into 2015
Customer Relationship Management (CRM) programs aren’t only the future of business; they’re the present. And they aren’t just for Fortune 500 companies anymore either. Like with most technology, competition, economies of scale, and innovation have driven costs down significantly. Now, you can even get a basic version of a CRM program for free. Without a doubt, acquiring and implementing a CRM program is my #1 recommendation for businesses of all kinds looking to grow and increase revenue.