Tag Archives: Miami

Santa Tierra Mezcal

WIMS Client Spotlight: Santa Tierra Mezcal

Santa Tierra Mezcal is officially making its debut to sunny South Florida in Q2 2018! After dominating the ultra-competitive Mexican market and emerging as one of the best premium mezcales on the market, it was certainly time to expand to the U.S. The U.S. operation will be based in Miami, FL which will serve as the jump off point of the U.S. takeover.

The popularity of mezcal has exploded recently and the formally mysterious libation is now experiencing it’s time in the sun. Whether sipped on neat, on the rocks, or mixed into a tasty craft cocktail, mezcal always provides a full-on experience.

We’re excited to bring Santa Tierra Mezcal here for the people of South Florida to enjoy followed by several other key markets shortly thereafter. If you’re interested in carrying our brand in your restaurant, bar, club, or hotel, please let us know!

The Story of Santa Tierra Mezcal

Santa Tierra is a 100% Mexican company made by friends and now partners who decided to move forward in the fascinating world of mezcal. They now take this venture very seriously and focus on one sole objective; to make Santa Tierra the best mezcal ever produced, not just because of the flavor, but also for the dedication to premium quality.

Every bottle is made by hand in Oaxaca, Mexico. They chose the location of Sola de Vega in Oaxaca, because it was there where they found the best agave plants to produce their mezcal due to the nutrient-rich soil. Sola de Vega is also home to the masters of the handmade mezcal production, the “mezcaleros.”

Santa Tierra is manufactured from four different species of agave plant; el espadín (angustifolia), the arroqueño (americana var americana), coyote (americana oaxacensis) and Tobalá (potatorum succ), all of which are wild in the heart of the Sola de Vega. The agave grow for a period of 6 to 20 years depending on the variety. Santa Tierra utilizes the waters of local natural flowing rivers to help enrich their magueyes before being cut to provide a smooth and distinct agave flavor unique to the mezcal of Santa Tierra. They have an organic certification, so there are no fillers, added sugars, or worms, their mezcal is pure and ultra-smooth.

Going Streaking Gym Health

We’re Going Streaking! 29 Days Straight in the Gym (and Counting)

Don’t worry, this isn’t a, “you have to go to the gym or else type of post.” I assure you it’s business related. I want to speak more to the journey of becoming a better entrepreneur, the process of leveling up and what is required to make the quantum leap as a business person.

So, I’m currently in the middle of the longest consecutive day streak of going to the gym in my life (my program is below if you’re interested). It’s not like I haven’t been on a solid long-term routine before, there were just always at least one or two rest days each week. This time my whole approach and mindset is different. The actual working out part is important of course, I very much want to get into great physical shape. But it’s equally (or more) about the mental aspect.

As someone hyper focused on continuing to grow and scale multiple businesses, the level of discipline required to do so increases dramatically. For most of my career I’ve been able to get by and thrive with enthusiasm, spontaneity, and shear determination to put in whatever amount of time and effort was required. There comes a time when brute force, a little charm, and some passion doesn’t quite cut it anymore.

To make the jump to the next level you need to be disciplined, thoughtful, proactive, focused, and truly master time management, productivity, and efficiency. Thus, this streak of mine has been more about building up these skill-sets. I wanted to make a substantial commitment to something very difficult and challenging, and yet stick to it nonetheless.

I’m only accountable to myself in this endeavor, so it would be easier to quit, but knowing that and still progressing has been invaluable. Practicing making hard choices over and over again will eventually make them become easier to make, and without even allowing myself to consider the option of not doing it.

It’s not just the gym I’m doing this with either, it’s other subtler things too, like my 21-day streak of taking my Spanish lessons on Duolingo, practicing mindfulness, reading a daily devotional and chapters from books, and even flossing.

These things may appear trivial, but it’s about getting back to the basics and mastering the small things. This will make the bigger, high stakes business decisions of the near future become easier to make. It’s about building more confidence and self-assurance along the way. It’s about focusing more on, being more mindful of, and enjoying the journey along the way.

What kind of daily habits are you building to become a better entrepreneur/professional?

 

My Current Workout Program:

Monday – Chest/Bi Super-set

Tuesday – Back/Tri Super-set

Wednesday – Legs/Abs

Thursday – Shoulders

Friday – Arms/”Guido Pump” Bi/Tri Superset

Saturday – Legs/Abs (All different exercises than Wednesday)

Sunday – Cardio

Daily: Stretch, Push-ups, & Plank. I also do cardio every day as a warm up and cool down too. Yes, I know this hinders my “gainz” a bit all you workout warriors, but personally I find it worth it for the sustainability.

Supplements: Whey Protein, BCAA’s, Creatine (all from MRM), and Topical Magnesium Gel (Absolute Game Changer! Use code: Claire for 15% off).

Entrepreneurs Zoho CRM

Entrepreneurs! Are You Aware of the Latest Offerings from Zoho CRM?

Forget what you think you know about CRM programs. It’s time for you to rethink the entire idea that you’ve been holding onto for years now. You know, that they’re too expensive, too complicated, and not useful enough to justify tackling those challenges. It’s just not true anymore. I understand why you think that way, but until you’ve seen the latest software package that Zoho CRM has been rolling out it’s simply misguided. Allow me to enlighten you a bit.

While I remain a raving Salesforce fan, I’m not going to suggest you take on a CRM program of that magnitude (unless your enterprise fits a certain set of criteria). I still love HubSpot as well but will save that for another post. Right now, I’m here to inform you about the crazy new suite from Zoho that you must at least take a few minutes to check out. If you’re a solo entrepreneur/freelancer, or you have all the way up to 25 employees it will help revolutionize and scale your business like crazy.

Now I was already geeking out a couple months ago when they launched Zoho One. But then they went ahead and added too more applications the other day which literally blew my mind. Zoho Flow “automates business workflows by connecting your apps. You can build smart integrations to break the information silos in your business.” This works for both internal Zoho apps and external ones as well, think Zapier or IFTTT. The other is Zoho PageSense, which is “the Complete A/B Testing and Website Optimization Software. Get ready to increase website conversions and skyrocket your revenue.”

Now, for transparency purposes I must inform you that a large part of my business is built around assisting companies of all sizes and industries to build and implement CRM programs like these. BUT, I legitimately use this one for my own business. It not only has helped me to get better organized with project management and more efficient and streamlined from an operations perspective but leveraging it has tangibly helped me to grow the revenue of my business significantly as well. I’m all about automating as much as possible and these new features allow you to do just that.

If you want to explore what incorporating a CRM program would look like for your business, reach out to me and I’d be thrilled to assist. Whether it’s Zoho or one of the many other incredible programs out there, we can certainly get you on the right track to implementing it correctly to start demonstrating ROI asap.

Before moving forward, to get a better idea of what all they have to offer, take a look at how they articulate it:

Zoho One is a revolutionary all-in-one suite to run your entire business—an unprecedented 35+ integrated applications on one account, with complete administrative control—for a price that will change the way you think about buying software.

Zoho One includes applications with complementary mobile apps so you can run your entire business on one suite. This is the real deal here: You’re getting full-featured, enterprise editions of the entire Zoho suite. That means being able to reach customers, grow sales, balance your books, and work in productive and collaborative ways from any device—all with a single login and password.

Zoho One connects your sales, marketing, customer support, accounting, and more, while also giving you contextual integrations to communicate and collaborate with colleagues, customers, and vendors. With an integrated suite like Zoho One, you’ll always have the right information in the right places, empowering your employees to do great work. Traditionally, this has required an astronomical IT budget and an army of consultants to force everything together. Zoho One makes all that cost and complexity a thing of the past.

Zoho One is enhanced by Zoho’s growing developer ecosystem, marketplace extensions, and global partner network. We’ve made Zoho One extendable so our technology partners can customize our applications to meet your unique needs, across a broad set of industries. These custom apps and extensions of our already powerful applications are made available to you through our Marketplace. Meanwhile, our 1,000+ implementation and training partners are available to help you locally as needs arise.

2018 Call to Action

Happy New Year! I’ll save you the “new year new me/new year new you” talk (even though I’m always a sucker for self-improvement) and get straight to the point. You already know this is going to be your best year yet or you wouldn’t be reading this. And you KNOW it’s going to be my best year yet too. Now for the important part, HOW are we going to do that? This is OUR call to action!

Now I’m not some business guru, I’m still closer to the beginning of my come up, building the foundation of my future empire just like most of you. But I often have people reach out to me beginning with something along the lines of, “I’ve been meaning to reach out to you.” Or “I’ve been following/keeping tabs on you for months now and planning to hit you up.”

The reasons and motivations usually vary, it could be about entrepreneurship, marketing, CRM, augmented reality, blockchain/cryptocurrency, etc. My point in all this is to explicitly say, THIS is your invitation to reach out to me. Don’t wait another 3 months until your life gets less complicated (it won’t) or less busy (it won’t) before doing it. Now is as good a time as any.

It’s obvious we’re all ambitious people grinding our asses off to continue building our businesses and to add more value to our clients and prospects. If there’s a way we can help each other to do just that it’s very much worth at least a conversation.

Further, even if you’re not ready just yet, there’s a good chance I’ll be reaching out to you soon regardless. I will always make sure there’s something valuable tied to it though. But in 2018 I truly want to connect people in a way that helps them grow their businesses and networks. People ask me to make introductions/referrals to professionals in my network often. If it’s a connection that doesn’t make sense to you, you are more than welcome to say no thanks (or ignore it like some do). But keep in mind that on the flip side I’d probably make the intro for you too.

When the dust settles this time next year we’ll all have just got done celebrating the best year of our professional lives and strategizing on how to make 2019 even better. As my boy Tony Robbins says, “If you want to take the island, burn the boats!” I’m ALL IN on 2018 and I know you are too, so let’s get to work already and make it happen!

P.S. I’m always looking for new clients, investors, partners/collaborators, etc. so if there’s someone you think it would make sense for me to talk to please don’t hesitate to answer the call to action!

Be Amazing: The Life of Your Dreams is Waiting

By: Claire Simmons

Every January, millions of people reassess their lives, set new goals, declare their intentions and dive in to be the best versions of themselves. The promise for a fresh start is very compelling and enticing. Yet for all the hustlers and grinders, this is something that needs to happen not just in January, but every month of the year. There’s no need to wait to be amazing.

If you are committed to being a rock star, to becoming financially fearless, to being a leader and to living your dreams every day, then you need to learn how to give yourself an edge up on the competition. You need to focus on creating and maintaining energy all day long. You need to master efficiency so you can maximize the work and the profits in the least amount of time. People who can do this will be successful AND will create a life that is full of purpose, productivity and happiness.

Indulge me for a moment and let’s think about what an Olympic athlete does to prepare for competition. Their training is a 24/7 approach. Every single thing they do propels them to victory. Their sleep, their nutrition, their workouts, their mindset- it’s all calibrated to the nth degree to make them the best for that one chance at victory.

So if these athletes put in all that time and effort into that one chance- why would you, who literally competes for success every single day, not put in that same amount of effort to compete in the game of life? You could savor that triumphant feeling every night and allow your body and your mind to perform at its peak. Your work, your relationships and your mood will exponentially soar and you will conquer your goals every month- and not drop off the way most normal people do at the end of January.

Now let’s get into the call to action. This is the fundamental list for getting your edge, increasing energy and improving efficiency:

Fuel:

If you eat junk, you will feel like junk. Your body is a temple. Treat it as one and you will feel better than you have ever felt. While there is no “one diet fits all” I believe in keeping it simple and eating real foods. What’s real food? A rule of thumb is that it is made of one ingredient. Mix and match them to create an endless amount of variety and most importantly, for you to look and feel your best.

Habits:

A routine is a platform to success. There will inevitably be times to shift the routine, but at your core, learn what makes your body and mind feel and function best. How many hours of sleep do you thrive on? Are you most motivated at morning or night? Cut down on shallow hobbies that take away valuable time and drain brain power. You’ll be amazed at how much time you get back in your day when you become aware of what distractions have become habits. On the flip side, incorporating small but easy habits, such as walking 10 minutes after every meal, reading a few chapters of a motivational book a night, or having an engaging conversation on your drive home will give you an edge over everyone else.

Exercise:

The best exercise is the one that you will do the most often. Simple as that. Find a workout that you enjoy and commit to it. If you’re someone who despises the gym, then just make it a point to move regularly throughout the day. There’s no excuse for excessive sitting and laziness. Of course it’s uncomfortable at times, but if you want to change your mood, shift your energy and get a major rush of feel-good endorphins flowing through your body, then exercise is the number one way to do that.

Mindset:

The mind is so powerful. Most times our bodies give out first, or we stop because we feel tired and burnt-out. Those who strive to be successful know that this is all temporary and can be adjusted by refocusing as often as needed. Strengthen the mind with regular meditation, eliminating distractions when working on an assignment, creating a clean and aesthetically pleasing environment, and readjusting your attitude. If you’re still in a slump- change your environment. Do jumping jacks, get outside, take a mini break and jump back in with a fresh attitude. Fake it until you make it if necessary- get rid of the negative self-talk and tell yourself every day how awesome you are.

Finally, don’t put off living your best life until that “one day” in which all your dreams will magically come true. Don’t you want to be happy and successful every day? That can literally happen right now. Find what you love and weave it into your life immediately. If you commit to making yourself the best version of you; the rest will follow!

 

For more tips and daily motivation, follow @livingyourdreams_claire on Instagram and on Facebook @clairesimmonslivingyourdreams. Her previous WIMS Guide blog post can be found here.

CRM Revisited (Again): It Should be Your #1 2018 Priority

I’ve been harping on the importance of CRM programs for about a decade now (here’s the last time), yet it still hasn’t caught on the way it should. This is the year that changes. Like with most technology, competition, economies of scale, and innovation have driven costs down significantly. Not only are they cheaper, but the functionality and value has simultaneously increased dramatically. Now, you can even get basic versions of a CRM program for free. It’s why acquiring and implementing a CRM program is my #1 recommendation for every business, regardless of industry or target market, if you’re looking to increase revenue.

Whether you work for a large and complex company, or if you’re an independent freelancer, or if you’re a sales mercenary who is compensated by getting to “eat what you kill,” there is a CRM program out there for you. Regardless of your budget (or lack thereof), you can customize the level of sophistication of your CRM program, as they all have various subscription levels. Further, there was recently an absolutely game changing announcement from one of my CRM platform preferences (and the one I personally use for my business).

Zoho One – An Operating System for Business

“Zoho One is a broad and cohesive set of applications that work collectively to run an entire business on the cloud. It includes more than 35 web applications and an equal number of mobile apps—under a single sign-on, with centralized administration and provisioning—making it a true operating system for any business. While each application punches above its weight against the competition, collectively they deliver a knockout punch.

With Zoho One, we’ve put together all the applications a company needs to acquire and serve its customers (marketing, sales, and support apps); run its operations (finance, recruiting, and HR apps); and provide all the tools for its employees to work collaboratively and get their work done (office suite, mail, personal productivity, and collaboration apps). Almost any company has these same needs. With Creator, our drag-and-drop app builder, customers can even build custom apps for unique business needs—like logistics scheduling—and put them under the same umbrella that forms the single operating system for their business.

Zoho One is available at $30 a month—or just about a dollar a day, per employee. ($35 if you pay on a month-to-month basis).”

While WIMS, Inc. is platform agnostic (we work with all of them, including Salesforce, HubSpot, Microsoft Dynamics, and Insightly among others) it’s getting more difficult not to refer my clients and prospects straight to Zoho right now. There are of course exceptions, but they’ve built something special, particularly for entrepreneurs and small businesses.

Now, back to the more general CRM theme.

They all integrate with your email provider of choice, along with most social media channels, so tracking communications is easy (and automated). There are an incredible number of third-party add-ons you can incorporate depending on how robust your operations processes are to add additional functionality too.

Most importantly however, is that the ROI (return on investment) will more than make up for the expense.

CRMs help you automate your sales process. The more automated your sales cycle and follow up efforts can be, the greater volume of deals your business will be able to close. Further, the more accurate data you have about your sales cycle, the more deeply you can analyze it to gain insight that will not only help increase revenue, but ultimately help you improve:

  • Close rates,
  • Customer service and retention,
  • Length of sales cycle, and
  • Forecasting efforts and projections.

While implementing a CRM program can be a significant commitment initially, if you do it right, the benefit to your business is invaluable. With just over two months left in 2017, now is the perfect time to start planning and conduct your due diligence to start 2018 with yet another New Year’s resolution.

We’re here to help if you need it!

It’s Q4: Finish Like a Savage & Prepare for 2018 Domination!

There’s something about Q4 that is always exhilarating to me. Knowing that “the game” is coming to an end, each and every play is more significant, there’s less margin for error. Perform well during this time and you can make up for a lot of previous mistakes and setbacks along the way. Let up or fumble the ball, and you can destroy all the momentum you made thus far. No pressure, right?

All of this is going on while simultaneously a new game is going to begin soon thereafter. Endings are always thrilling, but so are new beginnings after all.

Despite the hectic grind I’ve been on lately, I made sure to take a little time to write up a quick “Q4 Manifesto” which is mostly for myself, but then I decided to add a few extra tips for others too, primarily applicable to your business or professional life.

  • Don’t wait for January 1st to start your New Year’s Resolutions, now’s as good a time as any. It’s a misguided practice that usually doesn’t end well anyway. You don’t need an arbitrary start date to work on self-improvement, that should be a daily practice as it is.
  • Get AGGRESSIVE – Close out ALL of those pending dream deals that have been lingering. Do much more outreach and lead generation. Don’t dwell on whether you’re annoying people or assume that they already have an expert helping them that does what you do.
  • Debrief/Reflect on the past year. What worked, what didn’t, what do you need to improve upon? Lay it all out objectively and identify opportunities to get better.
  • Strategize for 2018 now. Spend an appropriate amount of time writing out goals, sketching out project plans, be thoughtful and deliberate. But once that’s completed, start working on implementing that strategy ASAP.
  • Don’t eat and drink everything in sight just because it’s the holidays. Maintain (or in some cases start) your workout routine consistently and only indulge occasionally.
  • Enjoy time with my family and friends and BE PRESENT. Don’t spend that precious time distracted with your head in the clouds and worrying about things that are out of your control.

A few specifically for you:

  • Get and implement a CRM already! Seriously, how many times do I have to say it? If you need to spend some time asking a few questions on how to get started, reach out to me, that part is, and always will be, on the house.
  • Start a blog, a podcast, video/webinar series, whatever. Leverage content marketing to develop and enhance your brand and get your business’ name out there.
  • Finally start that business you’ve been day dreaming about for years now.
  • Or at least start working on that side hustle you’ve been planning.
  • Identify an organization you’re interested in and get involved in the community. This could be philanthropic or civic, doesn’t matter as much as simply taking action and giving back.

I’m sure there are plenty others I’m forgetting. And I will likely revisit this some more over the next few months to continue tweaking it.

What are some of your Q4 goals? What about your 2018 goals? How can I help you achieve them? Please let me know, would love to hear from you!

The Potential ROI of Social Media

By now I shouldn’t have to articulate the value or justify the need for a social media strategy for your business. There are literally thousands of articles, white papers, and studies that have been written and distributed highlighting facts, figures, and metrics galore. Rather, I wanted to share a couple recent social media success stories and provide some tangible action steps for you to implement because that’s what this blog is for. As I’ve mentioned publicly, the new mantra is: Add Value.

LinkedIn Is Still King (depending on your target market)

I get referrals on LinkedIn all day long, but then again, I’m fairly active and present on the network. It’s my obvious preference with regard to the long game of business development. Every time I meet a new person at a networking event, or get introduced to a prospect or potential COI (center of influence/referral source) via email my first follow up step is to connect with them here. It just works and compounds.

Another tip: if someone asks you to introduce them to someone you’re connected to: do it. What do you have to lose? Sure, there are exceptions to this, but if you’re not comfortable with that then why are you connected to them in the first place? Even if I don’t know them all that well, I just disclose that fact in the intro and let that person make the call to follow up or not. This simple act often leads them to reciprocate when needed, and is a good reason to reach out to the other person too. Try this: “Hey I know it’s been a while, but so and so reached out to me and asked if I’d make an introduction, figured was a great reason for me to follow up with you too.” The answer is always no if you never ask.

However, you can’t neglect the others such as Facebook, Instagram, and Twitter

Sometimes you spend days and weeks shouting into an empty vacuum of time and space. The social media vortex swallows your content and garners little more than a like or two, and maybe a share or a re-tweet. You have great content but no one is really seeing it, so you get discouraged and post less frequently or stop altogether. BAD MOVE.

Now these results aren’t typical, but in addition to managing my company’s social media accounts along with a few clients, I also do it for some of my joint ventures. Recently, a life-altering event occurred when we received an inbound lead worth well into the high six/low seven figures. And this deal came in from a single TWITTER post. No joke, you read that right. Even if I never get another lead from Twitter again, that one tweet will pay for a life time of tweeting. The point is keep sharing, and sharing, and sharing.

Ask and Ye Shall Receive

Make sure to be very specific about what you’re looking for. When asking for a general referral, it’s often answered with crickets. It’s not that people don’t WANT to help, rather they just don’t know exactly how, or even what you have to offer. If they have to think too hard about it, you’ve lost them. Therefore, its best to keep things simple and specific.

For example, I recently posted that I was looking for a referral to accounting firms with annual revenue over $5 million. I have an abundance of experience in that space and currently have a gap in my client portfolio. Literally within 3(!) minutes of posting it on Facebook I was introduced to a dream prospect that would be a perfect fit for my business. And 10 minutes after that I was introduced to another one equally as good.

Action Keeps You Top of Mind

Even if you do nothing but share existing content from sources such as Entrepreneur Magazine, Inc. Magazine, and others that regularly post timely business-oriented content online you could still see ROI. Take it a step further and curate it with a nugget of commentary and context and over time that’s enough to garner goodwill and establish yourself as a thought leader and resource. This really adds up and pays dividends over the long-haul. People in your network will appreciate your contribution to enhancing their education along the journey.

As always, if there’s anything I can ever do to assist you along your social media journey, please don’t hesitate to reach out! And don’t forget to check out the WIMS Blast Off Bundle: 10Kto10X if you haven’t yet.

10Kto10X The WIMS Blast Off Bundle

10Kto10X: The WIMS Blast Off Bundle

Whether you’re launching a completely new business, legitimizing a side hustle, or going back to the drawing board with an existing entrepreneurial endeavor, The WIMS Blast Off Bundle is the perfect solution to help you get started and hit the ground sprinting. Whether you’re a first-time entrepreneur or of the serial variety you know that getting your brand and marketing on point is crucial. So, while you focus on building your business and doing what you do best, leave that part to us.

The WIMS Blast Off Bundle includes the following:

  • Website (Created w/ Wix)
    • 5 pages: landing page, contact, about, product/service, bonus (client’s choice).
    • Mobile Friendly.
    • Standard SEO optimized.
  • Video
    • Corporate landing page video (up to 3 minutes).
    • Half day, onsite shoot.
    • Up to 4 interviews with partners, employees, clients, and/or testimonials.
    • Includes music/GFX, B-roll, editing, and post production.
    • Condensed version for social media (30 seconds).
  • Social Media Activation
  • Content
    • Press Release.
    • Launch blog post.
  • Creative
    • Logo
    • Branding Kit.
    • Stationary (Business Card, Letterhead, etc.)
  • 4-hour one-on-one strategy session to get launched. Time allocated for feedback, editing, etc. as well.
  • $250 cash commission for referrals (upon completion of project).

*Restrictions

The following options are considered upgrades and not included in the 10Kto10X package. However, we would be thrilled to accommodate you for an additional fee on an ad-hoc basis.

  • Website – e-commerce functionality.
  • Video – access to Drone and 360 videos.
    • Travel across the country is possible and negotiable on a case by case basis.
    • The specific package will be discussed prior to launch, and additional options are available on an appropriate basis.

**10X does not imply a 100% guaranteed 10X return on revenue.

Visit https://www.wims-consulting.com/10kto10x if you’re interested in registering.

Launching ARRE: Augmented Reality Real Estate

The augmented reality and virtual reality company that I’m a co-founder of, EolianVR, (DBA: “Eolian”), recently launched our Augmented Reality Real Estate platform (ARRE) specifically geared toward the commercial real estate industry. ARRE is an end-to-end system, complete with a platform, application, hardware, software, storage, and support that commercial real estate firms need to easily and immediately begin showcasing and visualizing large scale real estate assets in augmented reality.

This is a game-changing breakthrough for the commercial real estate industry as potential clients, investors, partners, and brokers, etc. can take a walk through a skyscraper, or 20 story office building, even before a single shovel (or excavator) strikes the ground. Architects can share their vision, make real-time adjustments, and determine the implications of said changes (i.e. total square foot change of the building, etc.) relatively quickly, in order to make sure a project remains within the necessary specifications, all before the project enters the tangible world.

You don’t like the color of the painting on the walls? We can change that. You prefer the reception desk be on the other side of the lobby? Done. You want to see a sliding glass door entrance to the building rather than revolving ones? You got it, just give it a minute. This is accomplished by leveraging technology such as the Microsoft Hololens, the HTC Vive, along with additional complementary & proprietary AR/VR hardware and software.

One can imagine the cost savings realized from a more efficient and streamlined project timeline. Think about less time-consuming walk throughs, change order processing, a simpler permitting process, along with countless other efficiencies that will be gained. Not to mention 3D building models are now rendered obsolete as in an augmented world, you can make real time digital changes to the building without having to spend thousands of dollars updating the model. How much money is lost (chalked up to customer acquisition/cost of doing business) right now just from things like lost efficiency from shuffling people around to your properties and making changes after they’ve already been built, $5,000, maybe $10,000 or even far more?

Take a moment to imagine something with me:

An investment firm’s key decision makers are sitting around their boardroom table in China while taking a tour of a proposed commercial building in New York, all while being able to make real time recommendations along the way (yes, they have headsets on). If they like what they see, they can then make a real-time offer from across the world. Once agreed the real estate developers can pass along their standard virtual contract, with certain covenants to be determined. While the lawyers review it, an initial deposit (binding or not) can subsequently issued via Bitcoin or another preferred form of crypto-currency (or even good ol’ US dollars if desired via an embedded payment processing application) which is deposited into an escrow account (also embedded in the application). All of this can happen in real-time, and soon enough will be how most large scale business transactions will be conducted. Within the next few years companies will be able to transcend international regulatory and currency barriers and just get down to business with the help of block chain technology. Of course, I’m simply summarizing for brevity’s sake, but things like this are just the beginning.

While the first iteration of ARRE is currently live and operational, subsequent editions and updates are subsequently being perfected as well that will leverage the latest and greatest technology to continue streamlining the commercial real estate industry as well as making it significantly more transparent.

One of Eolian’s core missions and mantra is focused on “Building New Worlds” and the launch of ARRE is certainly going to help us do just that.

About Eolian: Eolian is a software development and marketing production firm capable of conceptualizing and building Virtual Reality (VR) and Augmented Reality (AR) applications with practical uses in four main industries: Real Estate, Military, Healthcare, Education, and Marketing. Drawing from a combined 30+ years’ experience in software development and marketing, the team develops and deploys applications on the following VR and AR HMDs (Head-Mounted Displays): Microsoft Hololens, HTC Vive, Gear360, PlaystationVR, Google Cardboard, and Meta2 among others. Members of the team have already built applications such as interactive VR tours, interactive VR simulators, room-scale interactive trainings, hologram trainings, and much more. Eolian is also developing additional use-cases for additional industries such as: Travel/Tourism, Events/Venues, Golf Courses/Country Clubs, Action Sports, and Non-profits among others. For more information, please visit www.eolianvr.com.