Category Archives: WIMS

Project Management in Perspective: The Panama Canal

 

Project Management in Action

 

Earlier this month I had the pleasure of volunteering at a meaningful event held by PMI (Project Management Institute) Metrolina Chapter for members of the military who are about to transition into civilian life. The 3rd Annual Veterans Transition & Skillfest Event serves as outreach to military personnel from the Fayetteville area interested in learning about career paths and certifications in project management.

 

This is a great event which provides networking and education to military members who are about to transition into civilian life. This event also centered on some of the connections between the military and project management including a look at some of the historic additions made to the project management world by the military. One of the most significant lasting contributions from the military world on project management was the construction of the Panama Canal, which was a decades long project that including death, corruption, innovation, uncertainty, and finally triumph.

 

 

Historical Foundation of Project Management

 

The discussion of the Panama Canal project and other important historical projects including the D-Day Invasion was a central theme of the keynote speech given by Jay Hicks. Hicks is a Florida based author of a series of books on military transition including The Transitioning Military Project Manager. The aspect of his presentation which I found most meaningful was centered on the historic relationship between planning effective projects and the military.

I believe looking to the past is a good way in understanding the underlying values of a topic. This is true in project management which is used across industries and has a foundation in the US Military. To understand the value that project management can add to an organization understanding from past projects and noting lessons learned from these past projects is one of the best ways to enhance project management terms.

 

This can be used by those looking to get started in the project management field, amateur historians interested in learning more about history, and those interested in gaining a better understanding about geopolitics. I am interested in all of the above areas so the chance to write and share some of this history is something I find to be intellectually delightful. So, let’s venture to the Isthmus of Panama and see how the improbable connection of the Atlantic and Pacific Ocean forever changed the world.

 

 

A Complex Project

 

The military undertook some of the most complex projects of the 20th century under the leadership of effective project planning and effective execution. Of all these projects the Panama Canal project which was completed under the direction of the Army Corp of Engineers stands as one of the most important.

 

 

The Panama Canal and Project Management

 

The most significant contribution to the world of project management from the Panama Canal project was the construction of the first work breakdown structure (WBS). This is a concept that is central to the core of operating and maintaining projects under budgetary and time constraints.  In the century since this project, practitioners around the world have implemented WBS into projects across the world to deconstruct the cost and schedule of a project into manageable pieces to best accomplish the project. By reframing the project into many pieces which need to be accomplished to reach the final goal the schedule of the project can better be handled, and the cost structure become more manageable. Over a century after the project began the WBS is still a major tenant of project management across industries showing the value that this adds to constructing and operating efficient projects.

 

 

The French Experiment

 

The French undertook the first attempt at constructing a canal across the Isthmus in the 1880s and was highlighted by corruption and ineffective project execution. The rampant spread of illness was a main factor behind the reason that the project was forced to be abandoned. In addition to this corruption, poor execution led to the halting of construction in 1889. The human cost of this ineffectiveness was massive with over 20,000 deaths. While the main factor behind the failed project was illness it was exacerbated by poor management. Although few projects will fail this spectacularly the understanding that projects often fail because of a range of factors which are made worse by ineffective leadership. The takeaway from this is that understanding that poor leadership is never the singular cause of a failure but can make shortcoming become more extreme and can lead to setting up a project for failure from the beginning.

 

 

The American Experiment

 

The history of this project tells a compelling story about a project on a massive scale which provided many technological innovations and helped propel the US onto a platform as a world leader during the 20th century. It is hard to believe but through the early 20th century the US was still seen as a minor player on the global stage with a few colonial holdings. By constructing the canal, the US was able to stand out as the undoubted leader of the western hemisphere and allow the US to shape the politics and international relations of a complex century.

 

By the time of the presidency of Theodore Roosevelt the ideas of constructing some type of canal across Central America dated back hundreds of years. The initial thoughts of construction on a canal began during the Colonial period of the 1600s and marked one of the first global projects undertaken by the US. This period was historically important as the US expanded onto the global stage during this era and the construction of the Panama Canal proved the leadership and effectiveness of American execptionalism. The success of the project centered on the ability to shift and build off the failures of the French project.

 

The first year of construction by the Americans appeared like the French project with high turnover rates and major financial losses. Eventually, the arrival of a new chief engineer, John Stevens led to a unique approach to the construction by not building but by building up the surrounding infrastructure of the construction zone beginning with eradicating the diseases which were so rampant. This major undertaking occurred by bringing in Dr. William Gargas who had previously worked to eradicate yellow fever in Cuba.

 

 

Creating Infrastructure

 

By spraying chemicals in the Panamanian jungle, the threat of diseases from mosquitoes was mitigated allowing for the work to begin on the supplemental infrastructure needed to complete the construction of the canal. Towns grew from the jungle as swamps were drained and critical infrastructure was completed. By breaking the project into manageable steps, the scope of the project grew from merely building a canal to limiting the factors which caused illness and creating the infrastructure needed for success. By repositioning what work was necessary to be undertaken the Panama Canal was able to be completed. This success shows the importance of planning for the intermediate steps and understanding that changes in the project will strengthen end results and overall efficiency of the project.

 

To understand the impressive feat the Americans accomplished by finishing this project it is important to examine the long and complex history surrounding the construction of a canal. A good place to take a further look is the attempt by the French to construct a canal decades before the Americans undertook a similar plan. This endeavor provides an example of the complexities of building a canal and some common themes that stand in the way of effectively executing a project to completion including rampant corruption.

 

 

Final Thoughts

 

With such a strong history the military and project management have gone hand in hand for generations. Long before the corporate world adopted project management the military was utilizing complex projects under quasi project management offices from the Army Corp of Engineers as they constructed the Panama Canal during the early 20th century. The addition of the work breakdown structure (WBS) allowed this complex construction project to be deconstructed into a series of manageable tasks along the course of the project.

 

The completion of the Panama Canal stands as one of the greatest engineering accomplishments of all times. Combine this with the timing of the completion of the project as the US ascent on the international stage highlights the value that effective project management had in this historic event.  The opening of the canal was overshadowed by World War I and the spread of conflict in Europe. The completion of the Panama Canal meant that the Americans had made the steps to enter the top of the world stage influencing geopolitics and forever altering Central America.

Marketing Sales Automation Tech Stack

The Best Marketing and Sales Automation Tech Stack for B2B Businesses

Just about every company in America would publicly emphasize that they’re committed to revenue growth (this is more important than ever now). Yet simultaneously its common to try to cut corners and get cheap when it comes time to invest in tried and true resources that help them realize that goal. Further, these resources will easily pay for themselves and more by leading to significant ROI both monetarily and via efficiencies.

In 2021, I can’t believe companies still need to be convinced that they need things like CRM programs and marketing automation, but here we are.

And let’s get one thing out of the way before going any further. No, having a free HubSpot account doesn’t count as investing in a CRM program. It may be slightly better than a Google Spreadsheet (yes some solely use that as their “CRM”) but it’s still a lame attempt at best (that’s not to knock them, they have a fine platform if you’re willing to pay the fees to upgrade it).

Fortunately, there is an upside whether you have a CRM and marketing automation system or not. Regardless if you have none, a poor/dysfunctional one, or even one that’s working decently well, now is a great time to make it even better. Take the time, make the investment, and ensure it’s a priority to get dialed in and implemented now to lead to massive dividends later.

Anything worth doing is worth doing right, so I’ve put together a list of the best tech stack in the game to work synergistically and seamlessly whether you’re a solo entrepreneur or a $100 million company with hundreds of employees.

To set the ground rules this piece is predominantly focused on marketing and sales automation. There are plenty of additional angles to take to assist with ERP, HR/recruiting, etc. (if there’s interest I’ll gladly do a follow up post). Also, there are a variety of effective approaches and platforms to pull this off so in some cases I’ll include secondary and tertiary options. If your favorite tool is omitted it doesn’t mean I’m not a fan, just trying to make this easier in a world with a vast amount of options to avoid analysis paralysis. I’m not going to let that be your excuse not to take action and execute.

Ok here we go.

Communication

This is obvious, but your base starts with communication, so email, mobile device, etc. Personally, my preference is overwhelmingly an Outlook and iOS base. However, Gmail/Google Suite or Android are just fine. I use both Outlook/Gmail and both accounts are connected/integrated with my CRM. If you’re working in teams, adding Slack to the mix is worthwhile as well. Price: $5-$10 per user per month.

CRM

This is really the major component that ties everything together and is the key to making everything else in your business work. If you’ve read anything I’ve written about CRM’s you know my #1 preference right now is Zoho One. It does so freaking much for your company for the price that it’s absurd. Their tagline is: “The Operating System for Your Business” and it’s 100% true. There are literally 40 applications that go along with it that could easily eliminate much of what you’re using right now. But if you love your other platforms and want to keep them it also integrates with them all.

A few steps allows you to sync and keep track of all your communication with clients and prospects, ensure you follow up with leads who fill out contact forms or simply visit your website (yes it includes a heat map and website analytics) and so much more. I also use it for project management.

Almost on equal footing (albeit it comes with a much higher price tag) is Salesforce, followed by HubSpot. These are both great platforms, they just cost a whole lot more to license and don’t come with the extra bells and whistles that Zoho One does. Price: $30-$40 per user per month.

Social Media

This section will be brief, your company has got to have at least the following accounts: LinkedIn, Instagram, Facebook, and Twitter. If you want to add others to the mix more power to you, but this is the base. I use Zoho to manage, automate, and track my posting (which is included) but you could easily use Hootsuite too. Price: Free (Zoho) – $30 per user per month for Hootsuite.

Email Marketing

Another quick section: you need to be incorporating email campaigns into your marketing activities. Email isn’t dead, that’s a lie (neither is direct mail, but that’s for another time). This is one where you could get away with Zoho to manage it, yet I stubbornly have stuck with MailChimp. I love the platform, the company, and what it stands for and have remained loyal. You can start with a free account for under 2,000 contacts, I have more in my list, so I pay a monthly fee (the fee staggers based on your amount of contacts). Constant Contact is a fine option too. Both integrate with Zoho. Price: Free (Zoho) – $30 per month and up for MailChimp.

Contract/Proposal Management

If your company is like mine, you crank out a lot of proposals and contracts on a regular basis. While we customize each one there is still plenty of overlap and recurring content that we leverage often. Standardizing as much as possible with templates creates a HUGE advantage. It allows us to crank out much more in less time. Business is a numbers game, i.e. more activity leads to more volume, which leads to more sales and revenue. So being able to get more proposals and contracts out in a timelier fashion is going to make a tangible impact on your business alone. For this I use/recommend IntellyDoc. Adding this to your tech stack is going to make a major impact on your business. Price: Free (Freemium Model) – $150+ per month depending on your company’s situation.

Payment Processing

Not that your company is closing all this new business you’ve got to collect, right? I have an account set up with PayPal, Square, Stripe, Venmo, Zelle, Coinbase, and Gold Money to collect fees from clients. I recommend having them all nothing else in your business matters if you don’t collect the fees you charge. They all connect to your bank, which should connect to your bookkeeping platform, which then connects back to the CRM to tie in deal flow tracking and to assist with financial forecasting, etc. Price: Free aside from a percentage per transaction.

Bookkeeping

QuickBooks gets all the love, but I’ve been using Wave and it’s really great too (you’re probably sick of hearing this by now but Zoho has an application that comes with your Zoho One account too). QB integrates with Zoho, Wave doesn’t which is a minor annoyance, but I created a work flow to work around that.

Other recommendations:

Scheduling: Acuity is awesome to assist with scheduling meetings, demos, calls, etc. by allowing folks to see open times on your calendar and book appointments. They have a freemium model.

Ecommerce: Shopify.

Strengthening Project Management

 

In the current business world competition and adding value to your current operation is becoming increasingly important. Every organization needs to address and strategize how to attract and sustain top talent. The specifics differ from company to company and often depend on location and the necessary skill set to accomplish a specific task. Some challenges stand in the way of companies as they attempt to grow their company with a talented and engaged workforce. Staffing and operating strong project portfolios go hand in hand and should be thought of as ways to improve the efficiency of both specific projects and the entire organization.

 

Good organizations understand that to stand out resources and focus should be placed on finding people to fit roles. Looking outside your organization as well as within can assist in understanding and using human resources and project management to establish a company culture. Getting the right personnel can help improve solutions and reduce friction among current team members. Collaboration should be viewed from the perspective of bringing in new team members.

 

To grow, companies need to address how to maintain a competitive edge in their industry while growing internally. Some hurdles stand in the way of growing and sustaining a workforce which can handle projects and helps your organization grow.

 

The focus is placed on creating effective and simple project proposals for existing external projects while building up internal systems. Quickly it becomes evident that this would be a valuable investment which would provide an additional service line. Many organizations are in the same spot as WIMS in need of investing internally to increase the effectiveness of existing operations while making plans to expand into new business opportunities. This can be difficult, and close to impossible, without a developed internal project system which allows for maximizing the value of your team while fulfilling growth and expansion into new projects.

 

The project manager must document the steps across the project lifecycle and create an environment where every team member actively documents work and changes to the project. There should be a standard procedure for documenting the project which should be communicated up front and allow for input from workers. The project manager needs to ensure that accurate progress is being communicated. Communication is critical across the entire team and when the chain of communication is well constructed with multiple ways to raise questions and provide insights the entire team can focus on issues that need the most attention. Communication can help build trust across the entire team and allow for the specific focus areas of the team to be given more attention and be build up for sustained success.

 

The time to invest in project management solutions is now. If your organization already has a project management system in place the system should constantly be evaluated and additional improvements should be made when necessary. Planning to improve project planning poses the opportunity to create a project itself which can be used as a learning experience to incorporate new ideas. Every additional opportunity to expand projects provides the chance for members of the entire team to gain meaningful hands on practice across the development of projects.

 

Creating the final projects and tasks around all of us are truly unique with many complex aspects. A project involves many internal and external stakeholders who must be in constant communication. With many complex parts and changes the need to have a robust team which can deal with the changes that arise across the project is necessary. Taking the time to invest heavily in project planning will allow for the best-case scenario for reacting to unexpected changes. By having a developed and strategic project management system in place, organizations can better handle existing projects while also bringing in new work and expanding the project portfolio.

 

March Madness and Project Management

 

Every March around the country the attention of the sports world turns to basketball. March Madness has provided some of the most memorable moments in the world of sports including NC State coach Jim Valvano celebrating on the court with his team after upsetting the favored University of Houston to win a national championship. On Thursday the NCAA Men’s Basketball tournament continues with the Sweet Sixteen vying for a spot in the Elite Eight and finally the opportunity to compete in Minneapolis for an opportunity to play in the Final Four and cut down the nets as National Champions.

 

The stars of the tournament stand out through last minute buzzer beaters and crazy blocked shots. While the results and performance on the court will stand out and be remembered, decisions which shaped the teams in the tournament are varied and years in the making. A complex series of decisions must be by the staff. Coaches must make their recruiting class strong to complete their roster for game day decisions. Once players are with the staff must decide how to use players in the most effective ways with their different skill sets.

 

 

Beyond the impressive baskets which live on in highlight reels are a series of complex decisions that shape the core of the team involving which players are on the court during important times. The major actions which set up great stat lines include conditioning and focusing on making the simple actions stand out.

 

Before any major on the court play can occur the structures and support need to be in place to ensure players can play at the highest level. Great coaches can create situations where good players become great players and average players become good overperforming what many would expect of them.

 

Sports provides valuable insights and life lessons which is much greater than the outcome of a game including how to manage a team, how to play beyond your resources, and a great opportunity for young people to gain leadership skills. Many skills from the sports world mirror difficult situations in business including dealing with adversity, working together on projects managed by a holistic team, and accomplishing tasks above and beyond expectations. Coaches and players need to work together to accomplish little goals in order to strengthen their team and to stand out and win. These ideas can be transformed from the court and into the business world with practice and understanding, by focusing on the small goals a much better final product can be produced.

 

While the big games pop up on your tv screen this weekend keep in mind how many little decisions made the teams who they are. If sports can teach you one thing it is to focus on the simple things and acknowledge what you do right in order to improve your overall work. Everyone can learn and improve by focusing on the simple things and staying on target and staying focused.  Mapping out a series of steps to accomplish your goals, reward yourself and your team for accomplishing steps, and constantly seeking feedback is the way to construct a successful basketball team as well as improving projects within your own professional and personal life.

 

Sport Business Spotlight

The world is fascinated with sports. Interest in sports spurs massive economic and cultural influences that can be felt at regional and national levels. During the Olympics, it seems as if the world is collectively holding its breath waiting to see how the world’s greatest athletes perform on the top stage. The World Cup takes the hopes and aspirations of countries and puts them on the back of a national soccer team. These global sporting events do not just attract fans but also catch the attention of marketing departments of Multinational corporations. In the United States, the media and advertising hype surrounding the Super Bowl becomes an annual winter tradition where the moves made by league executives and marketing companies is just as important and dramatic as the play on the football field in early February.

 

The business angle of sports is far reaching and goes well beyond the field of play. From sports contracts, licensing agreements, and major development around stadiums the world of sports has a major economic impact. Sports is an industry that is extremely visible and in the 24-hour news cycle the ability of influencer athletes has only grown and will continue to grow in coming years.

 

The world of sports is massive with impacts ranging from local spending at stadiums to global campaigns behind some of the largest products in the world. Sports is so much more than what is seen through the athletic fields of competition. The business side of the sports world influences everything from developing new stadiums to the wide world of sports broadcasting. Above all else sports is a major economic player that is here to stay.

 

Sports teams and annual sporting events often serve as the platforms of regional tourism and identity. For many people the first thought they have about Kentucky is of big hats, mint juleps, and the early May running of the Kentucky Derby. The state of Kentucky uses horse racing to symbolize the values and attitudes which the state wants to share on the national and international stage to draw in tourists year-round. Large sporting events draw in many tourists and can attract international interest.

 

Many regional and city governments are forced to make difficult decisions about stadium financing and put the tax payers on the hook to finance renovation and development of new stadiums. The money and role of public financing behind stadiums raises many questions about access, affordability, and what role the government should have in financing projects. Sports do provide a boost for the economy, but a deeper dive is needed to understand the complexities behind the economic impact sports provide and accountability must be taken on behalf of tax payers who subsidize these large projects.

 

The world of sports combines so many different businesses and is as unique as the difference between major sports. From the huge influence sports media has, as one of the key broadcasts followed by people in today’s fragmented media landscape to the team executives who run the operations behind top teams the influence of sports is massive and goes far beyond the results from the playing field.

 

Sports will continue to garner interest around the globe and large amounts of money from sponsors and consumers alike. The sports industry sits at an intersection of public interest, politics, and business making it a vital aspect of identity and culture for a region.

Renewable Energy Insights

 

Energy powers the modern world and economy which goes without saying but can be lost in the current environment we live in. A few generations ago the world went dark at night and productivity was only accomplished during the day. The world has seen major growth since the end of the 19th century as electricity and energy production fueled this growth.

 

This has generated interest from leaders of political parties, cities, and businesses around the world as collaborated efforts are needed to reduce the carbon emission put into the atmosphere. Plans are in place to create a future where green technology will power the energy grid as effectively as possible.

 

While hurdles are in place the growth and expansion of renewable energy will grow as policies and technologies expand who and where renewable energy can be implemented.

 

The future will be powered by renewable energy and the industries including space and wind production will create new industries which will add economic value across the economy.

 

The world is facing a series of unprecedented consequences from the changing world around us. The world is seeing more extreme weather events, coastal regions face the threat of displacement from rising tides, and disruptions in crop production.

 

Now is the time to implement changes and for companies and individuals to invest in renewable energy sources as well as to learn about ways to reduce the carbon footprint they have. These will force difficult questions to be raised but leaders from a wide range of industries are already working to find solutions to help preserve our earth for future generations.

 

Even if you cannot afford solar panels here are some actions that can be made with meaningful impacts purchasing green products, donating to non-profits who are working to improve renewable solutions, and supporting policies at your place of work to become more sustainable.

 

Like the pieces of a jigsaw puzzle it will take many pieces to come together to create renewable energy grid which will drive the future growth in the world. Stakeholders must come together to drive changes and provide energy solutions to make the future run smoother and cleaner providing new advanced energy solutions. Renewable energy should be viewed as the way forward and a series of technological offerings which will create a more sustainable and equitable world.

Exciting Times

 

Some exciting changes will be occurring at WIMS built around the development and expansion of an advisory service line focusing on organizational consulting. This move serves as a commitment to establish an internal culture based on sustainable internal project management and organizational structure. The steps are in place to strengthen the project portfolio at WIMS as a case study for future external reference. As with any new expansion this is going to be a learning experience and the journey will be very meaningful and informative more so than the outcome.

 

The WIMS Organizational Consulting service line offers a range of organizational design and project management methodologies for organizational wide solutions as well as specific projects. These services begin with an informational interview to gain an understanding of the current situation and project management systems in place. From this initial conversation an organizational strategy will be outlined focusing on specific areas that will be focused on to ensure that a sustainable project management system can be implemented. Communication is critical and the goal of the services offered is to provide a project management system which will fit into your organization and be used for the creation of a long-term project management strategy.

 

Once communication has been addressed the focus will pivot to time management and communication to help create and expand a system for project planning and improve on dividing tasks between employees. This is when the focus will be on auditing the current operations and providing an understanding of how a well-structured project management system can lead to meeting important deadlines, improved customer satisfaction, and higher returns on investment.

 

After this stage of information gathering the WIMS team will provide a series of recommendations on what project management techniques to implement and how to stay on the right course to make these initiatives sustainable. The formation of a stronger project management system will improve the internal capabilities along with a boost in employee retention. The specific needs of your organization will be understood and enhanced by reaching out to WIMS and taking the time and effort to invest in a sustainable project management system.

 

This important initiative is going to be an exciting learning experience which will undoubtedly have some road bumps and unexpected turns but will lead to growth and reflection. Above all understand that the changing and building of project systems is difficult and members of the team must be given information about what is happening and have an outlet to provide meaningful feedback. While reviewing existing processes it is common to focus on what is not being done correctly but the time should also be taken to identify what is done smoothly and identify best practices which can help replicate what is accomplished successfully. Taking the time back and focusing on growth is a great way to create the right mind set for a successful spring and ensure that the right course of action has been set for the rest of the year.

 

Project Management means focusing on growth from the core and takes conscientious efforts and reflections to effectively be implemented. By developing the internal project management system of WIMS in a strategic way and focusing a considerable amount of time and resources on internal development the ability to scale future growth in a more seamless fashion can be created. The time spent on building an internal team and project management system will allow for an expansion of future services offerings across industries.

 

Creating internal systems and focusing on the weak points that exist in communication and executing future growth will be undertaken when the resources and systems necessary for success are in place. This growth and development will take time and reflection to understand and scale organizational design and project management solutions across industries including real estate, healthcare, legal, sports business, professional services and technology.

 

WIMS Client Spotlight ARRE Augmented Reality Real Estate

WIMS Client Spotlight: ARRE (Augmented Reality Real Estate)

ARRE (Augmented Reality Real Estate) recently launched a new website (still in development but the landing page is ready to rock and live). Check it out here.

At ARRE our mission is to help you “Close Faster” by helping you “Streamline Deals from Concept to Capacity.” We provide a complete, firm-branded solution, and act as your partner with a relatively quick on-boarding process, to allow you to begin using augmented reality to accelerate the rate at which you convert your commercial real estate asset into revenue.

Have you seen the ARRE 2.0 Launch Preview Video yet? Let your imagination run wild as you see just the tip of the iceberg of what ARRE can do. The immense collaboration possibilities demonstrated by Debra (the Real Estate Developer), Brock (the Broker), Gena (the General Contractor), and Archie (the architect) alone are incredible. Couple that with the ability to walk prospective tenants through your building before a shovel strikes the ground (whether they’re a local firm, or a company based in Europe, China,, or anywhere else in the world) and you’ll start to see how we’re really onto something that just might disrupt the Commercial Real Estate industry for the better.

ARRE is hardware agnostic, meaning we work with just about any device our clients are using. While we prefer the HoloLens (and soon to launch HoloLens 2), Magic Leap, or the HP Mixed Reality Headset, we also understand that some aren’t quite ready to fully dive into the world of augmented reality and virtual reality just yet. Therefore, we also deploy our tech on web based platforms, as well as the phones/tablets such as the iPhone/iPad.

ARRE includes the hardware, software, setup, support, storage, and ongoing rendering services you need to start using AR to accelerate sales and development within 48 hours from signing up.

Whether you’re a commercial/industrial/mixed use real estate broker, developer, architect, general contractor, engineer, or otherwise let us show you what we can do to help bring you and your company into the future. Visit https://www.augmentedrealityre.com/ or send an email to [email protected] to schedule a demo.

WIMS Client Spotlight Robin Branstrom Fine Art

WIMS Client Spotlight: Robin Branstrom Fine Art

Robin Branstrom has been an art consultant for over eight years, working with both individual collectors and business clients. She was formerly a partner in Robin & Robbins Art Consultants before forming Robin Branstrom Fine Art. Her company primarily operates out of North Carolina (Charlotte and Wilmington) and South Florida (based in Palm Beach) however she often travels around the country for projects (she’s particularly found of New York of course).

Robin Branstrom Fine Art works with both individuals and their private collections, as well as in the corporate section, curating collections for commercial properties and businesses looking to add some culture to their office spaces. She also works with interior designers to find the perfect piece for their client. Events are another specialty of the company, whether they have a fundraising/nonprofit aspect or simply spicing up a corporate networker, adding fine art to the mix is always a hit.

Often times it takes a special eye to find a perfectly curated piece that cohesively fits with their new décor. From Site Review to Installation, Robin Branstrom Fine Art connects the client with high caliber art that suits their living space which often involves the following steps:

Evaluation

We schedule an initial consultation to discuss your project. Our aim is to understand your business, and your budget.

Site Review

We visit the site or review architectural drawings to get a clear understanding of the space and identify potential art locations.

Presentation

We provide a broad selection of art options: paintings, prints, sculpture, works on paper, textiles and photography… as your project requires.

Selection

We work closely with you and your design team to select the art and specify the placement.

Framing

We offer numerous framing, matting and glass options to protect and present your art.

Installation and Lighting

We will expertly and securely install your art with an eye for detail and suggest the correct lumens to bring out the best in your collection.

Documentation

Upon request, we can provide documentation for your collection, including photo images, media descriptions and valuation.

 

Robin Branstrom Fine Art is continuing to grow and evolve its focus and services. Check out https://www.robinbranstromfineart.com for more information about Robin and her company and to follow along in their journey.

Managing Stakeholders in the Technological Age

Over the past week Microsoft has been in the headlines after a group of employees sent a letter to company leaders protesting a contract with the US Army. This story has received major media attention from Wired to NPR who are taking an interest in this case and how a tricky relationship exists between technology companies and the government.

 

The contract in questions was awarded in November 2018 and represents the first time Microsoft products, in this case HoloLens headsets, would be used in actual combat operations. This worried Microsoft employees who did not want the products they work on to be used in combat operations and is another statement of concern voiced by technology workers in the US against contracts with the US government.

 

The Wired article included an excerpt of a statement Microsoft CEO Satya Nadella gave standing by the contract and highlighted the importance he sees in continuing to work with the government and military.

 

“Monday, Microsoft CEO Satya Nadella rebuffed the plea. “We made a principled decision that we’re not going to withhold technology from institutions that we have elected in democracies to protect the freedoms we enjoy,” Nadella told CNN Business at Mobile World Congress in Barcelona.”

 

As companies look to provide more advanced technological offerings workers increasingly find themselves working on projects where they do not know how the end user will utilize the product and in some cases who the end user is. Workers walk a fine line here and as companies provide more advanced technology to public and private sector clients an upfront policy on how to address who their clients are and be transparent about how relevant stakeholders might react to different projects.

 

Companies cannot sit idle but must be proactive and work with all stakeholders to ensure everyone is on the same page and have a channel of dealing with complaints internally before too much disruption occurs. As technology solutions become more advanced and integrated into all aspects of life difficult questions of who has access to technology and when technology goes too far will become increasingly more prevalent. As issues arise dialogue is needed from all parties to workout what steps are needed moving forward and when to move away from a project. An additional factor complicating issues surrounding technology is that as new forms of technology become available and trends change the norms of technology shift very fast.

 

To succeed, an organization must take the time to set aside a block of time and address where technology can fit in with their organization and under what circumstances do technology and privacy go too far. A strong organization will be able to move through this time but if transparent conversations are not had by leaders from across the organization internal conflict possess the threat of making disagreements public and damaging the reputation and name of an organization. As with any advancement both progress and new challenges will arise causing leaders to make new types of decisions about who can access information, what projects the organization works on, and what types of organizations a specific organization forms strategic alliances and partnerships with.

 

The issues raised by Microsoft employees will not go away neither will the opinions of varying stakeholders who take different stands to improve their own position within organizations. As more stakeholders enter the conversation more ideas are generated but at the same time more safeguards and guidelines are needed to limit internal strife and the possibility that different sides take a hard position which could reduce the efficiency of an organization. This is an era that goes beyond making a right or wrong choice but is centered on making a choice that leaders can stand by and defend while not alienating stakeholders to the point of rebellion. This is bound to play out in additional companies and increasingly be brought up in the legal system.