Category Archives: WIMS

WIMS Client Spotlight: Introducing Vitafy – Matching Patients and Doctors Nationwide

The Healthcare industry is in the midst of change and disruption. Large healthcare and insurance firms seem to dominate the market, leaving little room for the consumer to understand or make informed healthcare choices. Vitafy’s mission is to shift power (or verified information) back to the providers and patients.

Vitafy is a newly launched healthcare provider directory that includes the nation’s largest database of medical professionals and physicians. Every medical specialist has a unique profile that is customizable and includes quality metrics, comparisons, interactive reviews, and offers price transparency.

They have over 4 million providers listed from over 800 specialties across all 50 states. However, rather than just posting this publicly available data, which can often be inaccurate, they allow Vitafy member Physicians to leverage it to your advantage. They enable the Vitafy members to take back control of the information that’s out there about them to ensure it’s accurate, up to date, and working for you, not against you. We also help make it significantly easier for patients to find you and simplify the process of the, being able to reach out and book an appointment.

Their innovative platform gives you the doctors, a panoramic view of your information, along with the ability to update and maintain it. In addition to their specific information, it also provides comparative analysis insights on how you compare to other providers in the area on a variety of data points. The value of having this control is immediate and without all the red tape and layers. Vitafy member Physicians and Medical Professionals can directly influence the perception the market has of them and generate more new patient inquiries and appointments.

Vitafy believes in a relationship with our members. So, they’ve developed three affordable packages that even include regular consultation with Google Marketing advisors.

They are committed to you and will be continuously adding new and innovative features. We’d be honored if you’d give their platform a shot and join them on their mission to help shift the power back to the providers and patients! Enter the Promo Code: HCPM201 for a 16% discount on your premium plan.

Summer Reset

Where has the year gone!!!??? Is this a thought that is going through your mind too? The calendar has turned to June and the temperature has increased. The summer travel season kicked off Memorial Day and will last through Labor Day with millions of Americans taking trips from National Parks to beaches. In addition to the much-needed break and the refresher a summer vacation offers the opportunity to revisit goals from earlier in the year, make new goals, and improve the world around you.

The best way to hold yourself accountable to goals is to set ones that push you towards success while having realistic time frames. Instead of making a series of goals in January for the entire year plan out different times in the year for goal setting and make more realistic goals. Break down goals by season and plan goals for the winter, spring, summer, and fall. Now that the summer is here take some time to take steps back and revisit what priorities you have. During this season of travel and relaxation goals and improved decision-making go hand in hand.

Everyone has different ways of formulating goals and inevitably you are the best person at determining if you can reach your goals. By understanding how some of your past goals have gone future goal making may be easier to make. I know that for me I need to be in the right mindset to begin making goals and often set time aside to clean and organize things to push myself into setting and achieving my goals. The beautiful thing about people is that everyone is different, and no two people will take the same path and establish the same series of goals. Instead of following the conventional New Years Resolution, find a system that works for you to create goals so that you are working with a strong framework to ensure that the path you set out on is built with a good foundation.

As the warm months of June, July, and August take hold I will offer a few suggestions on how you can get into a mindset to help yourself make the most effective goals on both the personal and professional level. Take time to unplug and walk away from technology to revisit where you stand in your life and what changes need to be done. The noise of the internet, particularly social media, can drive decisions to be based on short term outcomes and not with a focus on long-term sustainability. Take a weekend or a week to go and experience the world outside of the internet sphere and use this experience to think about and prioritize what is important in your own life.

Whatever goals you set aside take the time to identify someone who can help you along the process. I am a strong believer in collaboration and the power it can add. Seeking assistance when needed shows the ability to take a step in the right direction while working through processes with someone else and gain their opinion. Listening to others is important and can be difficult, more so for some people. Listening to others and taking the time to gather information and talk things out with others before making critical decisions can be crucial. Being in the right mindset and talking with others can spur new ideas and open new perspectives.

Summer serves as an opportunity to visit new places, grilling with friends, and taking family vacations which provide lifelong memories but also can cause stress levels to increase through planning and coordinating group activities. These projects and endeavors should be undertaken in a meaningful manner where they serve the goal of making everyone’s experience more enjoyable. Take the time to make reflections on what occurred and use these experiences to strengthen your goal making process.

The summer is not a break but should serve as a reset period. Our world is constantly going at full pace yet many of the most important things that will happen in our lives are the simple things that we might miss if we do not take the time to enjoy them. Take the time moving forward to thank those around you in service industry positions, write meaningful handwritten letters to loved ones, and partake in community events to improve the place where you live. These rewarding tasks will reap many rewards and can improve your outlook on life and push you to make better decision while also becoming more present in your life. We only get one life to live so let’s take steps to make it the best life we can for ourselves and those around us. Start with the simple things making an effort to improve your life and in the process making the world around all of us a better and more civil place because it is needed more than ever in our current time.

2019 World Cup

2019 FIFA World Cup

From June 7^th through July 7^th the FIFA Women’s World Cup will be held across nine French cities to be crowned as the best team in the world. This serves as one of the major sporting events of the year and will draw major media attention from around the world. The start of the World Cup is less than two weeks away and the events of the games will be the culmination of years of hard work and dedication by players, coaches, and event organizers.

Major sporting events like this serve as an insight into the complexities of organizing major events on the world stage with world class athletes and major global media attention. Project management from coaching and players making complex decisions in the middle of a game to the years of planning from local and national politicians, business owners, and stadium operators. From the soccer pitch to the logistics and planning all aspects of the Word Cup must be planned out using project management frameworks from executing to reflecting on how plays and designs play out.

The Game

The course of a sporting event provides many opportunities to take on leadership roles under pressure and uncertainty. This includes the opportunity for players who have smaller roles to make major plays to shape the outcome of the game. A good team member will understand that their individual decisions to the collective decisions made by the team will position itself in a better overall position even if certain players must limit their role on the team to improve the cohesiveness of the team.

The glory of scoring the winning goal can only occur behind the decisions made by players on the field under the instruction of coaches, dietitians, and a complex training regimen. The ability to get a team into championship shape occurs over years and is not an overnight process. This is a lesson which everyone can learn when working on projects. To succeed putting in the time is necessary. Every team needs a strong support system who can provide tips and help along the process from inception to completion. The stars of the American soccer team have been training and finalizing their preparations for the World Cup, in a similar way to how officials from FIFA and across France are in the final stages of preparing venues for the World Cup.

Setting the Stage

The players, media, coaches, and fans who will be descending on France will be staying at accommodations and attending games across the country in stadiums from Paris to Nice. The work that goes into preparing for a World Cup goes far beyond the soccer field and includes upgrades to stadiums and constructing new amenities for those visiting France. When the World Cup commences remember it is a marvel in project management from the perspective of the players, the decisions they have made leading up to and during the games, along with the organizers of the event, the decisions they have made in the past and the decisions they make through the Word Cup.

The WIMS World is Expanding!

As business has continued growing rapidly for WIMS Consulting, the preexisting business model of leveraging elite independent contractors to assist with client projects has needed to evolve. So, we’ve begun growing more in-house as well in order to focus on enhancing client service by way of emphasizing project management and streamlining operations. Simultaneously, we’re more focused on continuing to grow and take on new challenges as well.

What’s been happening with my company’s EolianVR and Augmented Reality Real Estate (ARRE) either which have been exploding with growth recently too. We’ve landed deals with government entities, major health care companies, and are closing in on major real estate companies from brokers to developers to architects as we’ve refocused on improving development. We’ve also just filed a full patent to further expand on our provisional patent. It’s been an insane year and it’s not even halfway through yet. By the way we’re also hiring (Unity Developers particularly, and front end even more specifically).

Just wanted to take a few moments to update those that may be interested on some of latest developments in our world.

We’ve had Craig Oliver on as a project manager for a while now yet his role is continuing to evolve and grow with experience.

Tom Schaefer, Jr. has been brought on as a strategic partner to head up our business development efforts in both Charlotte and Miami (and beyond).

We’ve got interns Evan Shirreffs and Taisha Johnson who are helping with marketing, CRM, finance, and additional projects as well. Their roles will continue to expand as well heading into the summer.

Further, we’ll soon be announcing new partnerships as they’re formalized within the next month or two with people/firms in Los Angeles/San Diego, Atlanta, and New York in addition to more in Charlotte/Miami to go with our existing ones.

We’ve also got some new packages rolling out over the new few weeks to leverage our partnerships with Picnic Table Video Productions and Novelty Technology.

We are committed to working with the best and brightest team to ensure we bring the greatest possible solutions to our clients, maximize the value we bring to them, and to ensure they grow their revenue to unprecedented levels.

What is 10X?

If you’re an entrepreneur, a sales professional, work within your city’s start-up ecosystem, or are a follower of one of the dozens of personal/professional growth coaches, chances are you’ve seen or heard of “10X”. This has become a hot term in the last half-decade, and I wanted to break down my interpretation of what this means, and how it’s meant to be applied to your efforts. It started as a way to describe the “best” engineers who are 10 times as productive as their “worst” counterparts in the field of software development. The term has been appropriated, perhaps most famously by Grant Cardone in his book “The 10X Rule”, as an understanding of the levels of effort and thinking required to break out of the average results and truly succeed.

The first component in The 10X Rule (get it here free, just pay shipping) takes a closer look at how we think about success, and how we set goals. While we’re taught “slow and steady wins the race”, this puts our mindset in a place where average is OK. However, average is a sliding scale. If everyone is struggling, your struggles are justified. We set smaller “realistic” goals, limiting our belief in what is possible. I believe this way of thinking is rooted in the fear of failure, so we celebrate even the smallest victories. Failure is necessary for growth. As we fail, we learn what doesn’t work and improve our efforts for the next attempt. Welcome failure, set audacious goals that are “10X” what you originally thought possible. 10 new clients a month instead of 1. Raise $1 million for your start up instead of $100K. Thinking in these magnitudes, even a “failure” of getting 3 new clients or raising $200K is still better than the original goals.

Now thinking at a higher level than before is great, but making them happen can seem daunting. This is where the second part kicks in, and understanding the order of magnitude of your actions comes into play. Break down what it takes to reach your goal. Does it take 5 meetings to get that 1 client? Schedule 50. Does it take 10 calls to get 5 meetings? Make 100 calls. Don’t have 100 people to call? Start building your network by sharing what you do with others and ask them if they know anyone that fits your ideal client profile (ICP). Start somewhere and create the activity to get to the next step.

“But Tom, I’m a solopreneur and I’m already working 60 hour weeks, I can’t possibly work 600 hours a week, it’s impossible.” or “Those numbers aren’t realistic, in my industry a 20% growth is considered a huge margin.” Excuses are a justification of our fears. We stay in a comfort zone to avoid failure. Well a solopreneur can leverage tools like CRM to manage a sales and marketing strategy, making scalability much more attainable. A strong digital marketing campaign can grow an audience 100 times what was previously done with more traditional methods at a fraction of the price (and often at no cost at all). The fear of failure is stopping more people from succeeding than the actual failures ever will. Stop thinking small and start doing, because nothing ever happens overnight, and every great journey begins with a single step.

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WIMS Client Spotlight: Pineapple Consulting

Pineapple Consulting Firm was created with only one goal: to help small businesses succeed. It helps how synergistic that is with WIMS Consulting, as not only is there a client relationship, but it really fits our model of creating partnerships too.

While Pineapple is eager to help however they can, they have a particular specialization centered around analytics and efficiency. Specifically, they are wizards when it comes to Excel, spreadsheets, lead generation, and project management (something we’re really interested in helping businesses with right now at WIMS Consulting too).

Their service offerings include:

Data Analytics
- Inform decisions and strategies for the best results.
- Data gathering, manipulation, and visualization with expertise in Excel.
Financial Analysis
- Cost benefit analysis, Financial modelling and projections all in customizable Excel tools.
Project Management
- Lead a project from idea development all the way to post-execution monitoring.
Lead Generation/Data Scraping
- Extract leads and data from online and present it in easily manageable files.

They work with a wide variety of industries, but have a niche surrounding professional service firms. Pineapple’s founder has an extensive background in the financial services and wealth management industry. However they also work with startups of all sizes, accounting, banking, insurance, real estate, non-profits, and health care among others.

The company is based in Charlotte, NC but of course is able to work with clients from throughout the country.

Click here to check out their website and let them know that I sent you!

2019 Small Business Week

This week, May 5^th to May 11^th, 2019, is National Small Business Week, which is a great time to think about the importance of small businesses in our economy. In addition to this piece I would also direct you to my colleague Michael Simmons piece on 2019 Small Business Week which is filled with valuable Small Business Resources. In this post I will be looking into the data behind small businesses in America and tackle some of the FAQ’s about small businesses. During this week small business owners and their employees are celebrated for their contributions to the economy, society, and their local community. The value of these companies goes well beyond the economic impact they provide as they contribute to the culture and identity of local communities.

Small Business Data

Small businesses across America serve as the engine steering economic growth of the economy in general. The Small Business Association’s Office of Advocacy has complied data and answers to common asked questions about small businesses. There are over 29.6 million small businesses in America and these organizations create many jobs in all corners of the nation. The impact of these small businesses account for 63% of net new private-sector jobs created and in total account for 59 million jobs which is almost half of all jobs across the nation (47.5%). These figures are impressive and show the scope and volume of economic activity provided by small businesses.

Small Business FAQs

What is the composition of small businesses in the US?

The role of small businesses is felt across the US economy and contributes to the economy in different ways. Most of the small businesses are nonemployer firms, in total these firms account for 80% of small business and number around 24.3 million of the 30.2 million businesses while the other 20% of small businesses, around 5.9 million total businesses have paid employees.

How do these small businesses fit into the wider economy?

Some of the stats regarding the importance of small businesses to the greater economy are very impressive and show how the greater economy would greatly suffer. This includes the 40.8% of all private-sector payrolls paid by small business and 32.9% of known export value amounting to $440 billion of the total $1.3 trillion in export value. These figures show the value that small businesses create and highlight how the resilient business leaders across America and beyond generate economic growth through the power of exports.

What is the survival rate of small businesses?

The one-year survival rate of businesses started in 2016 was 79.8%, the most recent data available meaning that almost 4 in 5 businesses survive their first year. The five-year survival rate has differed over the past decade with firms started in 2006 and weathering through the great recession have a 45.4% rate of still being in operation after five years. Companies established in 2011 as the economic recovery was into effect had a five-year survival rate of 51% showing how external macroeconomic factors also have an impact on the survival rate of a small business.

Small Business Week Actions

Everyone can take some small steps to support small businesses both this week and throughout the year. Buying from small businesses when possible is one way to support them and offers the opportunity to learn about the business owner and their employees. From here a connect and relationship can be formed with the business and then the business can become a part of your routine. In addition to becoming a customer of different small businesses people can lobby local and national politicians to support legislation that is favorable for small business growth. One of the simplest ways to help small business owners is to thank them for what they are doing and provide validation that they are making a meaningful impact on the community.

Sources

National Small Business Week. SBA. U.S. Small Business Administration. https://www.sba.gov/national-small-business-week.

SBA Office of Advocacy. Frequently Asked Questions, August 2018. https://www.sba.gov/sites/default/files/advocacy/Frequently-Asked-Questions-Small-Business-2018.pdf.

Simmons, Michael. “WIMS Celebrates National Small Business Week 2019!” WIMS Guide. https://www.wimsguide.com/tag/small-business-week/.

WIMS Celebrates National Small Business Week 2019!

In honor of Small Business Week I’ve put together a collection of resources, information, articles, etc. for you to check out whether you’re currently an entrepreneur, if you’re considering becoming one, or if you simply want to support your local crazy roller coaster rider like myself. Also, to celebrate WIMS Consulting is offering a 20% on all services/projects for other small business owners. Just reach out and mention it during your consultation!

What is SBW?

From May 6th to May 11th, 2019, it’s National Small Business Week where the SBA (Small Business Association) recognizes outstanding entrepreneurs and small business owners from all across the 50 states and U.S. territories.

About: “Every year since 1963, the President of the United States has issued a proclamation announcing National Small Business Week, which recognizes the critical contributions of America’s entrepreneurs and small business owners.

More than half of Americans either own or work for a small business, and they create about two out of every three new jobs in the U.S. each year.

As part of National Small Business Week, the U.S. Small Business Administration takes the opportunity to highlight the impact of outstanding entrepreneurs, small business owners, and others from all 50 states and U.S. territories. Every day, they’re working to grow small businesses, create 21st century jobs, drive innovation, and increase America’s global competitiveness.”

For North Carolina Companies:

Charlotte Business Resources – it’s Small Business MONTH for the CBR and the city of Charlotte (thanks Mayor Vi Lyles)! Check out everything going on. They’re using #31DaysofBiz too if you want to follow along.

Check out NC IDEA, they’re expanding the long-standing NC IDEA SEED grant program by introducing a Micro-Grant Pilot Program to award micro-grants to deserving companies not yet positioned for their traditional $50K seed grants. “The NC IDEA SEED Micro-Grant Pilot Program will award project-based, micro-grants in the amount of $1K – $10K to young companies looking to validate and advance their idea; or if further along, validate scalability where a small amount of funding would make a significant impact. Grant recipients will also receive mentorship and assistance from NC IDEA, as well as access to its wide network of advisors, partners and investors.”

Other SBW2019 Resources Worth Checking Out:

Entrepreneur Magazine SBW2019 HQ

Entrepreneur Magazine SBW2018 HQ

Fundera Ultimate Guide for Small Business Owners

Amazon Business Small Business Week Page

They also created: The Small Business Office Playbook is a resource endorsed by the U.S. Chamber of Commerce as part of its commitment to continually support small businesses’ needs and growth opportunities.

Vista Print 33% off entire site with code SMALLBIZ

Goldman Sachs 10,000 Small Businesses Program

Top TedTalks for when you want to start a business.

Consider These 9 New Ideas For Small Business Week PR (Forbes)

Why National Small Business Week Matters Now More Than Ever (Business.com)

Small Business Week 2018: Need money to get started? We’ve got you. (USA Today)

43 Reasons You Should Support Small And Independent Businesses (Forbes)

Project Management

The business world is shaped by the ability of organizations to effectively manage and execute projects in a team environment. Projects stand at the center of any idea and serve as the means of turning ideas into meaningful action. From the planning through executing and reflection on the project constant communication and decision making is needed to direct the project in the best direction. The ability to have leaders in an organization who can direct resources and personnel during uncertain times will reap many benefits for the entire organizations ability to provide the best quality solutions.

The value of project management stands out in the business world as a core competency which focuses heavily on operating the project. This includes reinforcing leadership decisions, maintaining project goals, and ensuring open communication occurs between stakeholders. Project leaders provide efficiently run projects developing a unique project management strategy which fits the specific needs of your organization. To improve your own project management skills, an in-depth view of the definition of a project from the Project Management Institute (PMI) will be examined. Some of the different project management frameworks will also be examined along with the dynamics of teams including the Five Stages of Group Development. Understanding the differences in project management frameworks as well as what constitutes a project and the ability to help develop and lead teams will become more ingrained into the core of your organization. The ability to understand how to construct your time and resources on projects will reap rewards and allow for more goals to be on time and under budget.

Project management is a skill set which does not fit into the boxes of specific industries or mindsets but encompasses the changes and complexities of a project over the course of its lifespan. Every project that is implemented changes and faces unique challenges and uncertainties yet the most telling sign of the success of the project is how the team reacts to changes and uncertainty. Effective project management will not solve all the uncertainties of projects yet that is not the purpose of project management and effective leadership. Project management serves as a framework to keep the project on course and ensure that the team can stay on track during good times and the more difficult times. Instead of being an exact science project management combines specific industry knowledge, emotional intelligence, and team building to create the most innovative solutions for teams and allowing teams to perform at their highest level.

Introducing the WIMS Consulting Project Management Service Line

The WIMS Consulting project management service line was born out of our own need to allocate the time and resources to make sure and improve this area of our business. A core business tenant is that the best business models solve real problems that you can relate to and those that make a significant impact on your life. Getting the project management process built and implemented is working wonders for our business, and we realized it would likely do the same for yours.

Agile, Scrum, Kanban, Gantt. Excel, Google Sheets, Trello, Jira, Smart Sheets, Asana, SharePoint, Bitrix, BaseCamp, Zoho Project Management. We scoured the web, read countless white papers, articles, watched webinars and seminars, and researched the heck out of this problem until we found the best approach that works. We didn’t just look for the best methodology, but also the best software stack too. Because just like CRM programs (which we intertwine this with in our case) you can have the best understanding of the principles and software in the world, but if you don’t actually use and implement the program correctly it will still fail.

Many people conduct project management intuitively, or by using a combination of Outlook, post-it notes, and to-do lists. Others at least have upgraded to a Trello board or Smart Sheet subscription. It’s time to level up and incorporate a robust project management strategy as a core part of your company’s operations.

While we primarily built this for us, we quickly realized how replicable it is for our clients too. The value it brings to your overall business is profound. It helps improve communication, holds everyone accountable, ensures you’re focused and prioritizing the right things. All of which are crucial as you work to grow and scale. We spend a lot of time helping our clients get more business and increase revenue, now we’re also focusing on helping them to keep that business in a long-term and sustainable way. We’d love the opportunity to assist your company with making it happen. Reach out when you’re ready!

Project Management Offering

WIMS Consulting can act as your long-term outsourced project manager, or on an ad-hoc project basis as they arise. Our solutions are customized and flexible based on the client’s specific needs. Whether you have a system in place that needs some minor tweaks, or if you want to start over from scratch we can help. If you want to migrate to a new software platform, we got you covered.

Our primary objective is assisting you with improving your critical decision-making processes, streamlining your operations by enhancing efficiency, improving accountability, encouraging clear communication, and ultimately increasing your ROI.

Our Process

The WIMS project management service line is centered around the mission and goals of the client. To begin, we conduct an informational interview, or discovery call, where we take a deep dive into the organization’s operations to get a better understanding of the existing project management systems and policies in place (if there are any). During this due diligence phase, we learn what the client thinks is working, what isn’t, identify bottlenecks, and learn as much as we can.

This initial conversation will help frame the service and solutions proposed through having a candid conversation to understand where the organization is at and where it desires to go. When this method was undertaken internally, we included some of the questions included below.

Project Management Audit

We provide an audit of your organization’s existing internal processes. After this due diligence phase, we then take the time to thoroughly review and assess. Once this is complete, we come back to you with recommendations and next steps that we believe would lead to the most appropriate project management system for your organization. Before implementation however we will review it together to make a cohesive decision that includes the buy-in and commitment from both of our organizations.

Sample Questions:
1.   Describe your current project management/day-to-day operations process. What are three main points that stand out?
2.   Who is involved in the project planning process? Include all key stakeholders/administrators/decision makers, etc.
3.   What software (if any) are you using?
4.   What type of budget and resources do you have to solve this problem?
5.   Have you ever lost a project or not bid on one because of your current internal project management process? Have any other negative experiences occurred because of it?

Of course this is just a high level overview of what is ultimately a complex process. We’d love the opportunity to connect with you and your organization to learn more about your specific project management/operational needs and how we can assist.